I'm wasting time on Reddit/Self-publish and for what has to be the tenth time I see someone ask what's the deal with Twitter. It didn't work for them, should they keep trying, do they really need it? Every single time I know all the ways they have dropped a pretty important ball. So I'm just going to say, yes-Twitter is important and it's FREE and learn how to use it.
1. DO NOT tweet your book over and over on the hour every hour. If I have shrugged and followed you, I will unfollow you. A few (2-3)times a day, MAX.
2. Retweet other people for fucks sake. This is not that hard, and don't tweet them musing on the peanut butter sandwich they're making. If they are posting a giveaway or something about their book retweet that, think of it this way, would you rather have someone retweet you bitching about traffic or the one of two times you'll tweet about your book today? It's so fucking not rocket science.
3. Sure, tweet about traffic or your musings on Kim K.-if you must- but try and keep it as professional as you would say at work. It's okay if you joke with a coworker about the Biebs but you don't share every little thought-unless it's so damned witty you just can't help yourself, fine. Be your authentic self but there's ways you can do that without letting it all hang out. And as this about attracting and connecting with readers, really all of the noise in your head doesn't need to be shared with one and all on Twitter.
4. If this is your twitter for your writing don't do the politics, religion thing-just don't. I have unfollowed people who have gone there and I don't agree with. Yes, you have the right to your beliefs and I have the right to not hear about them by unfollowing you.
5. Say thank you for the retweet, it's polite but if you ever want me to retweet you again-return the favor and don't tweet me bitching about my hair. Again, you know which tweet you want others to read, if I tweeted your promo check me out and retweet my book or promo. It'll take you three minutes tops and I just might tweet you again.
6. Even better, say thank you to people who tweet you in #FF which notes people who are cool and retweet and people might want to follow them.
7. This a slippery thing for me and I admit I feel bad that I don't. People out there thank their followers but I don't because I have had to unfollow so many people that I don't auto follow back and it seems more rude to thank someone for following when I know I'm not going to follow them. If you are another erotica or romance writer then sure, I'll usually follow. If it's a blogger or someone who's bio says they like to read then I'll follow. But I'm not following the book quote peoples-my feed is full enough so I'm not going to follow. Also, those people who never ever retweet and are only following me because I retweet-nope not following you or tweeting your ass, it's called karma.
8. Follow the writers in your genre, if you're writing science fiction do not follow and retweet erotica authors, this is the oddest thing I've seen happen. This might explain why no one is paying attention to your tweets.
9. Follow bloggers, this will help you see what other writers in your genre are doing and what does and doesn't appeal to you. Tweet them as well, if there comes a time when you would like to ask them to host a spotlight or giveaway this will go a long way.
10. Think of Twitter as a big party, if all you do is talk to about yourself and don't let others be heard your circle will grow smaller and smaller. If you're off in the corner not talking to anyone or even trying then you're not going to have a good time.
For the record, if you follow me and I follow you back, just know I regularly check if the people I'm following still follow me and I will unfollow you.
Now, if there's anyone out there who knows how to use Facebook could you please share some notes on that? Thanks!